
Everything has been said about wine, but not by us... As you know, we are genetically wired to love and respond to stories. We find it fascinating that wine scoring
has hijacked the world of wine – and still - many wine lovers don’t truly
understand the scoring system, but keep buying their wine based on a single number.
If you are a winemaker, we're asking you:
"what do you want your customers to never forget?" A score? Or your story?
The main actors in the world of wine have stories that can captivate people emphatically, that can create a deep emotional connection to. Wine is, by itself,
an experience that people "consume" and that engages all of their senses.
No matter what the score is, a genuine story cannot be duplicated.
Read Between the Wines is the podcast to tell those stories.
It offers a unique spin on wine discovery.
It is focused on the narratives behind the winemakers
rather than wine scoring;
we serve as a marketing avenue for wineries, reaching audiences across 27 countries
with over a million episodes streamed.
Yes it’s about wine; but it’s most importantly about the people behind it,
one terroir, one vineyard, one barrel, one bottle at a time.
We take great pride in our collaboration with Air Canada, having been chosen to join their exclusive lineup of in-flight entertainment options. Starting March 2024, our content will be featured on all international flights and select domestic flights equipped with Air Canada's in-flight entertainment system. We are the one & only wine podcast in the sky!
BETWEEN THE WINES IS NOW THE EXCLUSIVE CANADIAN RESELLER & DISTRIBUTOR OF DE LONG MAPS & CHARTS - THE WORLDWIDE REFERENCE PUBLISHER OF WINE MAPS.
Read Between the Wines boasts a global audience spanning 27 countries, comprising highly educated, captivated, and loyal listeners whose numbers are consistently growing with each episode. Commencing March 2024, our podcast will soar to new heights, literally, as it becomes part of the in-flight entertainment lineup aboard Air Canada.
We offer a unique and refreshing approach to exploring the world of wine, steering clear of wine scoring. Instead, we serve as a dynamic marketing platform for wineries. With over a million episodes streamed by our audience to date, we provide a prime opportunity for advertisers. Whether you're looking to showcase your winery, promote a wine region, or gain exposure to tens of thousands of wine enthusiasts, reach out to us for your Media Kit.